Today, Google announced Android had achieved 3B app downloads in just 2 months, and in 27 months since launch.

Apple announced 10B in April, 29 months after the launch of the iTunes store.

That’s quite a difference in success, attributable to many different things including Apple’s superior consumer marketing efforts, the millions of iTunes apps installed on computers and a truly magical handset.

Despite the slower start, Android’s growth rate exceeds Apple. Android reached the 3B download mark in 2 months compared to 4 for Apple.

When Apple launched its iOS, Jobs educated  the market about the benefits of a smart phone and the myriad of applications that served users.

Drafting behind these efforts, I suspect Android’s app download totals should continue to outpace Apple’s on a time-shifted basis as Android ships more phones, now 350,000 per day and inexpensive handsets flood the US, Chinese and Indian markets.


One thought on “Apple Paved the Way for Android

  1. Pingback: What got you here on Apple, won’t get you there on Android « ex post facto

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